Case Study: Sean Kingston
On the heels of what’s been dubbed the "it" song of 2007 "Beautiful Girls," FYI PR launched a global press campaign for Sean Kingston for his debut album Sean Kingston via Beluga Heights/Epic Records. Kingston made history by topping digital charts, worldwide, making himself the fastest climb to the top spot since 1999 by a debut artist and the #1 ringtone. FYI spearheaded a press campaign including media coverage in Vibe, Interview, People Magazine, Blender, NY Times, Giant Magazine and Rolling Stone.


